Bilal is a social media activist & digital advocate. His career extends to working with several multinational communication agencies, started in Advertising & PR during the early years and evolved into Brand and Digital Activation. Bilal brings extensive knowledge & expertise on digital and technological integration in campaigns. During his years of experience in KSA & the Middle East, Bilal has been involved with the success of top brand campaigns in the FMCG, Telecom, Automobile and Tobacco sectors such as Volkswagen, Sony, British American Tobacco, Mars, Go Telecom & Unilever. His passion to digital is limitless and through his blog, digitaladvocate.net, Bilal shares with the world his views on what’s happening today on digital and social media. Bilal currently is Managing Partner & Strategist at 90:10 ME GCC.