Let’s face it, there is no hiding from the fact that the internet is here to stay and so much is done online that you can’t not try your hardest to have a decent presence online. People use websites for online shopping, gathering information and engaging with friends and businesses. So how can you stand out from the crowd because if we are honest it can feel like the market is pretty saturated these days. So I thought i would share with you some of the ways you can do things differently and rock your digital presence.
Create a hashtag and a community
When it comes to the internet and social media specifically, it can hard to be seen in what can be a hugely saturated market. Everyone is vowing for the attention of others, and so you may want to try and think outside of the box when it comes to engaging and being present online. This is when a hashtag created and specifically for you or your brand could work really well. It could encourage others to use it and share their pictures with you, which in time, could then go on to develop an online community and be a real great platform for engaging with others.
Taking control of the ads on your website
Many websites, especially people who want to monetise their blogs, use advertisements places statically on their site to ensure that they get the maximum exposure and one of the best platforms to use for this adwords. However, did you know that you can change the narrative of the ads that appear just by using different scripts and coding? A quick look online will highlight the adwords scripts to consider, and can tell you how best to use them. This could be a game changer when it comes to how your site looks.
Having a killer website speaks volumes
On the subject of your website it is also important for you to make sure that the site is easy to use, informative and eye catching. With so many people online these days it is hard to ensure that your website stands out, but when people do find your page you also need to ensure that they stick around. If you want to be seen, things like search engine optimisation can help you develop your site and make it more visible in a saturated online market.
Consistent posting and the best times to post on social media
Finally, you may want to spend time researching some of the best times for you to post online. This can really make a difference in terms of who sees your post and how well it is engaged with. There are many different suggestions for all the different social media platforms, and so focusing on a few key ones would be a great place to start to help you develop your social media schedule. You also need to remain consistent with posting online as thanks to the different algorithms in place, it can be much harder to be seen online.
I hope that these tips help you to totally rock your digital presence.
Social Media Council offers resources, Trade Finance, business advice, SME Finance and a forum and directory for businesses! If you are looking to pitch a story, please approach the editorial staff directly. Press releases, story ideas or contributor requests sent to this email address will not be forwarded along. Read the latest and get live updates.