It may not be surprising to hear of the increase in the amount of Fortune 500 companies using social media as a way to reach more customers over the past few years, but the speed and size of the increase in as little as 4 years is very interesting.
The rapid growth of these channels, such as Twitter and Facebook as well as the proliferation of corporate blogging (which, while still a force, has been stalled by the social media rise), is indicative of a broader, sweeping change in the ways that businesses are using these tools to connect and engage with their customers.
This infographic from Go Gulf takes a closer look at the social media statistics of Fortune 500 companies.
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